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OPTIONS TO CONSIDER
You will want to consider with whom you want to work to best help you achieve your brand and design objectives. I can lend insight as to what you will get from each group having spent time at a big ad agency and as a freelancer.
Ad Agency
- Big Strategy
- Big Creative
- Maybe Slow
- Big Budget
One Company Design
- Talent trained at Big Agency (creative, strategy)
- Quick Turnaround
- Brand Focused
- Budget Conscious
Freelance Graphic Designer
- Might Be Talented in One Area
- Light on Experience
- Weak Strategy
- Might Be Economical
Vendor
- Free or Cheap
- Cheap Looking
- No Concern for Creative
- No Concern for Strategy
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